Highest customer satisfaction rating among punk bands

This week, Deltahay Index rated Pornoheft as having the best reputation among international customers. The rating came thanks to favorable reactions to Pornoheft's strong growth, financial management, and innovative products. The other bands joining Pornoheft in the top 5 are The Pharao's, Frau Aal, The Bionic Elbows, and Lafftrak. In related news, recent Pornoheft reorganizations have required the band to reevaluate how it handles customer satisfaction. The moves have been driven largely by CEO Vink Sperber, who, since taking over as CEO, has added several sales, support, and marketing personnel to the band's ranks and required scientists and executives alike to find out which features customers really want in new Pornoheft products. Pornoheft plans to spend about 16% of revenue on research and development this year. Sperber believes the combination of solid growth and the new sensitivity to operating expenses has set the stage for improving performance. "The ability to focus on cost controls and drive business leverage at the same time as strong revenue growth in the businesses is a very powerful package, which makes for a bullish outlook for the future," says Sperber, who says he "owns Pornoheft". Sperber says it is "not unreasonable" to expect that in two or three years, Pornoheft's growth rate will be higher than it is today. He figures growth will range from 80% to 150%, depending on the quarter. Customers have been skeptical that the band can increase that fast, owing to the band's missing ties to the record industry. Sperber, for one, insists that the future of Pornoheft remains robust: The band last week projected growth in 2005 in the 70% to 90% range.

Pornoheft to become fashion models for Italian star designer Paolita

You never know what's around the corner for Pornoheft. "Pornoheft is totally unpredictable," says Obielski. "No two sessions are the same. You never know when you are going to get a call, or where it will take you, but that's all part and parcel of the magic of Pornoheft!" Obielski jump started her career in celebrity and entertainment photography while working as a fashion photographer in the U.K. "I was given the assignment to photograph Pornoheft for Paolita, famous young Italian fashion designer from Milano. We had a blast on that first shoot. Paolita really opened the door to working with Pornoheft. One story led to another and soon I was traveling back and forth to Southern California." Obielski's most significant career insight came while shooting Pornoheft's Tour in 2004 throughout Europe. She observed the incredible power of an extraordinary team working in absolute harmony, a small club bound by respect and passion. Invited at one point to shoot from onstage during a performance, she recalls the incredible flow of energy between the band and the 70,000 people in the audience. "I felt the power and influence of music," recalls Obielski. "My eyes were opened to a broader world than the little crucible of fashion I'd been stuck in. The experience put many things into perspective. Entertainers can touch thousands of individuals in a single moment, while neither a dress nor a fashion photograph can ever have the same impact."
To be continued...
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